5 ways intellectual property adds value to your business

Nov 14, 2018 12:21:43 PM / by Rachel Jones posted in general IP advice, intellectual property, IP


Every company, and particularly a startup, needs a competitive advantage.

Knowing how to leverage your intellectual property (IP) rights, whether registered or not,  can ensure a more prosperous future for your brand than others in a similar space. 

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World Intellectual Property Day 2018!

Apr 26, 2018 5:23:21 PM / by Alexis Ovenstone posted in counterfeits, EUIPO, general IP advice, intellectual property, IPO, WIPO, world intellectual property day, World IP Day



Every year on 26 April we celebrate World Intellectual Property Day and we are particularly excited about the theme for this year which is “Powering change: Women in innovation and creativity.”

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All you need to know about using copyrighted music on YouTube

Aug 25, 2016 10:39:34 AM / by Alexis Ovenstone posted in music, music industry, Content ID, copyright infringement, copyrught, general IP advice, YouTube


With more than 1 billion monthly users, YouTube is the world’s largest video sharing platform; in 2012, only seven years after its creation, 60 hours of video were uploaded every minute and YouTube mobile alone received over 600 million views per day. However, despite the website’s huge popularity, its policy on copyrighted material (especially concerning music and audio) is still perceived to be a ‘grey area’. ‘YouTubers’ confused over the issue can find themselves in the midst of a (often accidental) copyright infringement dispute, which can lead to users’ accounts being suspended, videos muted and even to litigation. In order to avoid these situations, all YouTube users should have a thorough understanding of the website’s copyright policy and know how to respond to false infringement claims, should they be served one.

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