Posts tagged with: fighting fakes

Brand protection is a complex business – key to reputation, brand value/share price, customer loyalty and, crucially, customer safety. With the trade in counterfeits contributing almost USD$ 0.5trillion to the global economy annually, and increasing 25% year-on-year*, counterfeiting is no...
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Does fighting online infringement seem like a constant battle for your business, wasting your valuable time and resources? Or do you simply not have enough time or know-how to deal with it?...
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SnapDragon is proud to launch Swoop, our new automated brand monitoring platform for designers, manufacturers and retailers, the first of its kind to be made publicly available.  ...
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It used to be that counterfeit goods were contained to street corners and back alley lanes in Asia, but now in this digital world counterfeit goods are widely available all over the globe, exposing new threats to both businesses and...
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There has been coverage in the press recently about the biggest investigation in Britain into fake goods on social media which identified tens of thousands of listings for counterfeit products on Facebook, including potentially dangerous items....
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Have you ever thought about counterfeit cuisine while tucking into your Thanksgiving or Christmas dinner? Food fraud, the criminal activity of making profit by substituting expensive ingredients for cheaper ones, hit the headlines in Britain when the horse-meat scandal broke out in 2013. After...
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On 27 May 2016, the SnapDragon Monitoring team attended the Real McCoy event in Glasgow aimed at raising awareness of the problem of illicit and counterfeit goods in Scotland....
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